DUE WEEK 12: and subsequently till final presentation /// PHOTOSHOOT NEXT WEEK, BRING YOUR FINAL MODELS

dear all,

please see below for what's due next week and subsequently, till final presentation (recap of what was discussed in class).
Looks dense, but its just very specific and marks everything you need for completion.


BOOKS:
— FULL CATALOGUE
---- printed, trimmed to scale. remember: the aim of the catalogue is to showcase your work (the media installation piece and all its ramifications)
/ this implies:
-------- all actual text & image content. No more dummy text

TEXT: For text: refer back to all the content you gathered throughput the term and use that. (research, quotes, self-generated thoughts etc that are relevant to and inform your project)
IMAGERY: To make this easier for yourself do the following: gather all your imagery so far. Recall the midterm presentation, which's purpose was to present a sequential walk-through of the piece as a whole.
The installation pics are the main focus. Same as with text: all imagery should support your argument— that is, the work you did—and provide its context (particularly with process & research / referential imagery)

BOOK MATERIALS:
— Bring in materials (sheets, fabrics, plastics etc) for your cover, spine and back cover / and of course, for the main body of the book.
—covers & spine: test your materials and their 'printability'. You can do other processes as well: emboss, deboss (faking it so to speak with layering and laser cuts), foil stamps, silkscreening, vinyl etc.
Think of how you can apply graphics to these surfaces
— visit HIROMI's in Sta.Monica / they have a wide range of materials for you to browse through. Ask questions re: printable materials (fabrics, unusual stocks etc)
http://www.hiromipaper.com/hpi_about_us.htm

STRUCTURE, INKS & BINDING:
— Inquire about binding, make sure you have your vendors, prep set up time for files & time allocated for production.
—structure is directly in line with the flow, tone and sequence of how you portray your narrative. Rremember, this catalog is primarily about your work, so that should be the main feature.
—INKS: Bring stock samples (the actual sheet/s you will be using with test prints in actual colour: eg. monotone, full colour etc) Bring material samples for covers & spine (eg, fabrics, plastics and any other(
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MODELS & MEDIA INSTALLATION: PHOTOSHOOT WEEK 12
— Bring in your final models, we will shoot these in class. I will bring lights but I do not have a camera, so if any of you have one please bring it in. (high res pls). Bring in a card reader and an external drive so you can leave class with your images in hand.

—PHOTOSHOOT: You will art direct your shoot, so, make sure you prep for this; meaning: test angles & lighting.
----- The images are a walk-through of the installation in ALL ITS CONDITIONS (daylight, nightime, interior, exterior etc)
----- I want you to document the piece objectively & subjectively. Objective shots: long shot, medium shot, close up (macro). The piece itself as an object. Subjective: also long,. medium & close up, but here you focus on the experience of being there and the behaviour of the piece itself. For example: Light shifts, shadows, displacements in form, different points of view to scale (as if you were inside the space, moving through it, living it. Don't forget your scale figures (little people). Simple analogy: if we were speaking of the ocean as the piece, the objective shots would observe the ocean as is (from far away, closer, details). The subjective shots would show us what its like to swim within it.

—MEDIA COMPONENTS OF INSTALLATION: Video, Sound, Performance, documentation in actual format. If sound, they will be played.

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POSTER & INVITE:
— remember you can pair these up structurally (using folds as a revealer of content) or do then separately. Minimum poster size: 24" x 36"

POSTER:
— Bring comps in actual scale (can be tiled BW sheets) IIt is important we see it at full scale.

poster content: the posters should have:
—your logo (exhibition name)
_ location: make up a location (site-specific) or chose an existing venue (eg, moca, moma or something smaller)
_ exhibition dates: usually exhibits are open from 2-3 months
— url
— can include a brief text about the exhibit (your artist statement or a variation thereof)

same applies for the invite

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WEBSITE REQUIREMENTS:
—web needs to be functioning.
—remember, indexhibit is a suggestion, if you have a website already or prefer cargo collective or dreamweaver that's fine,
use your criteria to execute what works best for you.

REQUIRED LINKS / CONTENT: 'PHYSICAL' IMAGES OF ALL YOU WORK (the idea here is that you show everything as a final, executed, physical object)
—Logo (ideally placed to one side, elegant, visible on all pages)
—Artist Statement
—Space: aka, images of your exhibition space or site-specific interventions (models / performance etc) Presented as a narrative sequence / visual storytelling. This is what you did in your book, just translate that into an online platform via images. They should be arranged in a way that presents your work in a cohesive and sequential manner.
—Catalog: shoot your final (PHYSICAL) book and include it as an image narrative. select the best spreads that tell the story in sequence.
—Poster: Shoot your poster. For this one you can also add a JPEG of your final layout
—Invite: shoot your printed invite. Can also include JPEG
—Process book: Shoot your final book. Same as catalog

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PROCESS BOOK

doesn't need to be designed. just french fold your 11x 17 sheets and bring it in. You will need to create section dividers but that's it.